Data is the key
With only two thirds of schools meeting their enrolment goals, a successful admissions strategy ensures the future sustainability of your school.
Data is the key to unlocking untapped revenue, empowering you to spend your time and budget as wisely as possible.
By harnessing the power of your school’s admissions data, your school can understand how applicants find your school and from where enquiries come, then make informed decisions about where to focus future efforts.
With HUBadmissions you can make decisions, instead of guesses, when it comes to where to spend your time and budget. You’ll be able to quickly see which sources have got you the most enquiries, and therefore where is your best bet at increasing revenue.
The Admissions Journey
With only two thirds of schools meeting their enrolment goals, a successful admissions strategy ensures the future sustainability of your school.
To achieve a full school, it’s important to be proactive and engaging with prospective parents, and offer an easy and convenient application and enrolment process for them at your school. This way, you’ll get fewer ‘drop outs’ and a speedier applicant turnaround.
HUBadmissions can you help you achieve this and so much more.
Track Enquiry Conversions
Not every enquiry will convert into an application, which is why you need to understand which sources give you the best conversion rates.
In just a click you can track success rates for converting enquiries to applications then enrolment, and calculate how many enquiries you need to meet your enrolment goals.
With this knowledge, your Admissions and Marketing teams will be better armed to create personalised marketing campaigns that work to keep prospective parents engaged using the channels that you know convert.
Enquiry
Not every enquiry will convert into an application, which is why you need to attract as many pupils as possible from the outset.
HUBadmissions empowers marketing and admissions teams through monitoring and reporting on channels in real time.
The actionable insights gained will allow you to make informed decisions when planning your school’s next recruitment campaigns.
Target gaps before they appear
See into the future. Understand where your roll is forecasted to have gaps, so that you can target them before they become a reality.
With clear forecasts you can see predictions around more than just how many pupils you should expect, with in-depth information around demographics and sources too.
With specific targets, you can dive in to which sources give higher quality applicants for your forecasted gaps. If your digital marketing is more likely to convert male Students going into reception, and that’s where you can see a forecasted gap, then it’s probably a good place for your marketing team to focus.
Application
Parents are strapped for time, and may want to log on at odd hours or even when on the go.
Removing roadblocks, and giving parents a streamlined experience that’s convenient and easy to use, will bring greater efficiency to their application process. You’ll get fewer drop outs and a speedier applicant turnaround.
On the flip side, you’ll also be able to see the stage each parent is at on their application journey, allowing you to offer guidance if needed.
Enrolment
Arrive at your goal of achieving a full school and maximising your revenue.
Once enrolled, a pupil’s information is automatically passed through to your MIS and billing system, saving time on re-keying.
Through being proactive and engaging with prospective parents, whilst offering an easy and convenient application process, you will fill empty places and ensure sustainability for your school.
Leveraging your admissions data
Analyse trends and patterns
- Understand which types of students are most interested in your school
- Track where students drop off in the application process and identify bottlenecks
- Analyse the ratio of admitted students who enrol, to identify factors that influence decision making
- Use data to build models that predict which applicants are most likely to enrol, helping prioritise outreach efforts
Personalised communication
- Use data to segment prospective students by interests and demographics
- Send targeted communications that convert
Optimise recruitment strategies
- Identify which recruitment channels are most effective in attracting applicants and allocate resource accordingly
- Measure the impact of recruitment events on applications and refine future events based on clear insights
Improve application process for staff and parents
- Analyse data on application completion times and streamline processes to make it easier for applicants
- Use feedback and behaviour data to improve the UX on application portals or CRM interfaces
Key Features
Each application provides a progress tracker to keep staff and parents continually updated
Staff, parents, feeder schools and agents can access portals from any device with internet
View admissions data in real-time with advanced, customisable reports and comprehensive charts
The inbuilt payment facility allows parents to pay registration fees and extras immediately online
Customisable admissions forms will support your specific entry criteria no matter how complex
Keep everyone informed with instant messaging and automated personalised notifications
Manage event bookings within the system e.g. open days, interviews, meetings and assessments
HUBadmissions can integrate with your current MIS to remove the need for duplication of information
Key Features
Each application provides a progress tracker to keep staff and parents continually updated
Staff, parents, feeder schools and agents can access portals from any device with internet
View admissions data in real-time with advanced, customisable reports and comprehensive charts
The inbuilt payment facility allows parents to pay registration fees and extras immediately online
Customisable admissions forms will support your specific entry criteria no matter how complex
Keep everyone informed with instant messaging and automated personalised notifications
Manage event bookings within the system e.g. open days, interviews, meetings and assessments
HUBadmissions can integrate with your current MIS to remove the need for duplication of information
Benefits
One HUB for all your Applications
This independent school admissions software allows you to gather all your enquiries in one place, capturing the necessary information to begin the admissions process. Create an applicant journey tailored to your school’s entry requirements, no matter how complex the routes and stages are, with customisable forms over which you have full control.
Manage admissions event bookings, from open days, assessments, interviews and visits, and use the data gathered to make sure each one is more fruitful than the last.
Bursars and Registrars can stay informed with a reporting dashboard that offers a top level overview, whilst Admissions Officers and the Marketing Team can drill down to see the finer details.
Best of all – remove mountains of paperwork by managing everything online!
Supporting targeted marketing
Customise HUBadmissions forms reflect your school’s brand, strengthening the message you put out to prospective parents, whilst tracking how applicants learn about your school helps you understand the channels giving you the best ROI.
Take it a step further and match up your ideal geographical catchment areas with the sources converting best in those areas, e.g. website, paid advertising and direct search.
Provide clarity to your SLT
The advanced reporting dashboard in HUBadmissions allows for continual review in ‘real-time’. Set up logins for Senior Leaders to give them a quick overview of admissions reports, and customise to decide what data they see. The ability to measure conversion rates and work out projected numbers will support your SLT in making informed decisions.
Make applying to your school easy
Enable parents to submit an enquiry from anywhere, and on any tablet or desktop device with internet access. It’s easy for them to create their own account on the HUBadmissions Parent Portal where they can start the application process, and it can even manage multiple applications if they are applying for more than one child.
Parents can dip in and out of the admissions forms to add information at their convenience and the timeline allows parents to track the progress of their application, including any other stages that still need completing.
Events such as open days, school visits, interviews or assessments can be logged through HUBadmissions. Registration fees can be paid online and you can set which stage of the process they are required. Provide guidance on visa requirements and utilise the secure upload centre for images and files to ensure you are reducing the chance of a data protection breach.
Benefits
Streamline administration tasks
Gather all your enquiries in one place, capturing the necessary information to begin the admissions process. Create an applicant journey tailored to your school’s entry requirements – no matter how complex the routes and stages are, with multiple customisable forms over which you have full control.
Communicate with your applicants immediately and conveniently with an inbuilt communication system and personalised emails. Stay informed with a reporting dashboard that offers a top level overview, or drill down to see the finer details.
Best of all – remove mountains of paperwork by managing everything online!
Support targeted marketing
You can customise HUBadmissions to reflect your school’s brand, strengthening the message you put out to prospects. Manage pupil recruitment events online and track how applicants learn about your school. Identify successful geographical catchment areas and which sources are the most successful, e.g. website, paid advertising and direct search.
Provide clarity to your SLT
The advanced reporting dashboard in HUBadmissions allows for continual review in ‘real-time’. Set up logins for Senior Leaders who want to get a quick overview of admissions reports and add customisation to decide what data they see. The ability to measure conversion rates and work out projected numbers will support your SLT in making informed decisions.
Aggregate school group data
Being cloud-native, HUBadmissions not only provides the perfect solution for individual schools of all types and sizes, but it also offers a unique level of configuration for school groups. Utilising the concept of an enterprise layer and comprehensive permissions, aggregated data from all your schools can be displayed in real-time via the dashboard, with detailed multidimensional reporting tools to provide vital drill-down analysis. Alongside these capabilities, the enterprise layer allows your head office to push updated admissions forms, etc. across the estate of schools, reducing the workload for each school and helping to remove any potential human error.
Make it easy to apply
Enable parents to submit an enquiry without leaving the school website, from anywhere, and on any device with internet access. It’s easy for them to create their own account on the HUBadmissions Parent Portal where they can start the application process, and it can even manage multiple applications if they are applying for more than one child.
Parents can dip in and out of the admissions forms to add information at their convenience. Plus, they have the option to get in touch with your team using the instant messaging system to ask questions or request support. The timeline allows parents to track the progress of their application, including any other stages that still need completing.
Events such as open days, school visits, interviews or assessments can be booked through HUBadmissions. Registration fees can be paid online and you can set which stage of the process they are required. Provide guidance on visa requirements, supporting documents and FAQs within the portal, and utilise the secure upload centre for images and files to ensure you are reducing the chance of a data protection breach.
Finally, rest assured that your applicants will never miss a thing – automatic notifications keep them informed throughout the entire application journey.
